Building a Mobile Marketing Campaign

Course: MKT2375


This course is part of the following part-time on campus and/or online program(s):

Students have the opportunity to apply skills and knowledge gained in the program to an applied marketing project. Working individually and in teams, students conduct market research and create a mobile marketing campaign of strategic importance to an organization. By developing a mobile marketing campaign from start to finish, students research, strategize, execute and measure campaign success.

Prerequisites

MKT2205 AND MKT2225 AND MKT2255 AND MKT2295 AND MKT2335

WINTER 2017
Online Learning
Section Date(s) ModePrice
800 Jan 10 - Apr 18Online$405.95 Register Online