Fundraising Management

College-Approved Certificate (6 courses) Part-time Online
Program Code: 6108X07PWO Academic Year: 2016/2017

This program is listed under the following fields of study:

Our Program

Interested in professional fundraising and being involved in the areas of special events, direct mail and telemarketing, grant writing, campaign management and donor-centred planned giving? If so, this College Certificate program equips students with the practical skills necessary to enhance their employability to successfully pursue a career in fundraising in the non-profit sector.

Graduate employment opportunities may include fundraising and consulting for non-profit organizations, social welfare agencies, hospitals and health charities, university and college foundations, international development agencies and community organizations.

To qualify for this certificate, you must complete the program within three years.

Fees & Expenses

Fees for part-time programs are charged on a course-by-course basis and are published on each individual course page. For questions related to fees, please call the Registrar's Office at 613-727-0002.

Graduation Fee

Once you have completed all the courses in the program, it is the responsibility of the student to contact the Registrar's Office to obtain a certificate/diploma application. A graduation fee of $40 will be charged when the application is submitted. When your certificate/diploma application has been approved, you will be invited to Spring or Fall Convocation.

Admission Requirements

College Eligibility
  • Ontario Secondary School Diploma (OSSD) or equivalent, OR
  • Mature Student status (19 years of age or older and without an OSSD).
College Eligibility
  • Ontario Secondary School Diploma (OSSD) or equivalent, OR
  • Mature Student status (19 years of age or older and without an OSSD).


CCOL Academic Planner

The Academic Planner provides registered part-time students in the Centre for Continuing and Online Learning (CCOL) the ability to declare into a program of study. The Academic Planner outlines successfully completed courses to date, as well as courses that need to be completed in order to meet graduation requirements. It is therefore, essential that all part-time students in CCOL declare to their program of study, allowing administrators to plan course offerings. The tool is available on ACSIS, located under 'Continuing Education' on the left-hand toolbar.

Additional Information

For more information, please contact Marye Menard-Bos, Program Coordinator, at 613-727-4723 ext. 5314 or


Online:Online Learning   
HoursCourse NameWinter
MGT514345.0Introduction to FundraisingOnline Learning
MGT514445.0Fundraising as a Management ProcessOnline Learning
MGT514545.0Methods of FundraisingOnline Learning
MGT514645.0Donor Relationships in FundraisingOnline Learning
MGT514745.0Strategic Management of CampaignsOnline Learning
MGT514845.0Applied Fundraising PracticesOnline Learning


MGT5143 Introduction to Fundraising

Students gain an overview of the principles, ethics and practices of professional fundraising and a systemic examination of the thinking and preparation that is required before an organization can engage in successful fundraising. Students examine the evolution of fundraising in North America, the role the voluntary sector plays in today's society and the changing nature of the position of the fundraising professional. Students also analyze the needs of an organization and apply fundraising approaches that best suit the organization's needs.

MGT5144 Fundraising as a Management Process

Accountability and transparency are key in today's society. Students develop realistic marketing, communication and financial plans that reflect the budgetary obligations of an organization, learn how to inspire general public interest and establish trust in the brand of the organization they represent. Students learn the importance and role of marketing, public relations and financial management in the world of fundraising.

Co-requisites: MGT5143

MGT5145 Methods of Fundraising

Issues and processes involved in planning and organizing special events are presented. Students examine the organization, advantages and disadvantages of special events as a fundraising technique including tasks and responsibilities, working with committees, creative development of event concepts, scheduling and budgeting and strategies for maximizing profits from the event. Corporate partnerships and grant seeking, and entrepreneurial and third-party fundraising activities are also examined. Students develop fundraising plans according to the needs and capabilities of the organization they represent, such as finances and human resources. Relationships with the corporate sector and the means to identify their interest in fundraising are explored.

Co-requisites: MGT5143

MGT5146 Donor Relationships in Fundraising

The funding relationship between the charitable sector, corporations and individual donors is integral to fundraising. Students explore the needs and motivations of donors (corporations or individuals) and what sustains long-term partnerships with the non-profit sector. They also learn to identify, analyze and rate potential prospects and prepare a solicitation approach accordingly.

Co-requisites: MGT5143

MGT5147 Strategic Management of Campaigns

Elements of a successful fundraising campaign are examined. Students learn how to develop a compelling case for support, attract the best leadership potential, develop donor prospects and prepare a plan of action. Management and financial strategies to effectively control the fundraising process of campaigns are explored. Practical implementation of fundraising strategies required to manage information generated during a campaign, such as processing gifts and dealing with information flow and technology are addressed.

Co-requisites: MGT5143

MGT5148 Applied Fundraising Practices

Students apply concepts learned in the program through a series of reports. In collaboration with a non-profit organization, students analyze existing fundraising practices and make recommendations for enhancements. Acting as members of a Board of Directors, students provide ongoing feedback to colleagues and help to critique the final report.

Pre-requisites: MGT5143 AND MGT5144 AND MGT5145 AND MGT5146 AND MGT5147