Student fundraising effort exceeds goal
Posted on Wednesday, April 27th, 2016
Algonquin Public Relations students who organized LiveWorkPlay. (Photo courtesy Marilyn Mikkelsen)
Dreams Worth Living was a social awareness public relations campaign organized by Algonquin PR students with the mission to raise money and awareness for an incredible local organization, LiveWorkPlay. LiveWorkPlay is a charity who strives to, ‘help the community welcome people with intellectual disabilities to live, work and play as valued citizens.’
Our class believes that independence is a dream worth living and we support LiveWorkPlay’s mission to create a community where segregation and exclusion cease to exist. LiveWorkPlay is a dynamic organization with a lot to offer the general public as much as to individuals with an intellectual disability.
Dreams Worth Living had the hope to raise $25,000 to help LiveWorkPlay open up resources so they can shorten their wait list and welcome more members. Instead program coordinator and mentor, Stephen Heckbert, proudly announced that the campaign goal was surpassed by $4,000 and finished at a grand total of $29,000.
At its core, public relations is about communication. It’s about transparency. And it’s about building something that can convince the minds and hearts of any community that you have a message worth hearing, and a message worth acting on.
When a group comes together with the collective goal to work tirelessly for someone other than themselves a certain level of camaraderie manifests. A notion that was introduced very early on in the academic year by Renee Filiatrault, a former professor and coordinator of the 2017 class. It’s hard to not feel extremely proud of a team who, nine months ago met as strangers, came together to raise an impressive amount not for their own glory, but to support a cause that so very deeply deserves it.
Thank you, thank you, thank you to our guides and consultants, Stephen, Lara, Bradley, Stephany and Nader, our friends and family, everyone who attended, donated, and supported and of course to the team for supporting each other in a way that we could have never asked for. Congratulations on the past three weeks, the past nine months and best of luck for what comes next.
The above content was adapted with permission from from ShannonMurphy.ca, a personal blog of an Algonquin College Public Relations Student.
- Posted in
- Academic Success Student Life
- Tags:
- Fundraiser, Public Relations Program