2016, the year of bigger, braver, bolder content

Posted on Monday, January 4th, 2016

2016 will be all about Bigger, Braver, Bolder content. A bigger story puts your company in the larger context of what people care about. A bolder marketer upends the status quo, telling a story that hits on specific challenges your audience has (but no one else is talking about in the right way for a certain audience). Gutsier, braver voice is a differentiator in a sea of mediocre content.

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