Marketers: 14 Opportunities to Make Your Content Efforts More Scalable
Posted on Monday, January 8th, 2018
Anyone involved in the planning, creation, distribution, or measurement of content knows how time-consuming and expensive it can be. It doesn’t make sense to simply publish something, promote it, and never look back. That’s a terrible way to get the most from your investment – not to mention that approach often results in a poor experience for your prospects and customers.
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