Survey reveals link between alumni engagement, college fundraising

Posted on Wednesday, November 25th, 2015

As social media continues to revolutionize charitable giving, research from Corporate Insight offers important new evidence as to why colleges and universities across the United States continue to lag in fundraising. A recent study conducted by the firm’s Alumni Monitor, a third-party research service, polled more than 1,100 alumni of U.S. higher education institutions looking at the correlation between fundraising efforts at schools and alumni sentiments.

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