Employer Testimonials
I highly recommend to any marketing research employer seeking diligent and well prepared candidates, to look no further than the Algonquin College MRBI program.
Norm Baillie-David, CMRP, Senior Vice President, Employee Engagement, TalentMap,
“While at TNS I conducted two thorough searches for candidates, one to work in a research consulting role, and the other to occupy a research operations position. Both positions were filled by MRBI graduates.
The MRBI hires came in armed with sound knowledge of the marketing research process from cradle to grave, and developed faster than their colleagues from different educational backgrounds. They are now high performing employees, and among the best of their peer group. I highly recommend to any employer in the marketing research industry seeking diligent and well prepared candidates to look no further than the Algonquin College MRBI program.”
MRBI graduates are armed with the technical skills, background and know-how that are essential for success in the industry.
Stephen Kiar, CMRP, Owner, Phoenix Strategic Perspectives Inc.
“At Phoenix, we have strong respect for Algonquin’s MRBI program. The last two employees we hired came from the program. That, in itself, is the ultimate testimonial!
Not only do they exhibit the maturity and judgment one wants from an employee, MRBI graduates are armed with the technical skills, background and know-how that are essential for success in the industry.”
Seeing MRBI on a resume certainly gets our attention.
Doug Anderson, CMRP, Principal, The Earnscliffe Strategy Group
“For us, the MRBI program has been an extremely valuable asset among new hires. Over the past few years, almost all of the people we have hired have come through the MRBI program and we have seen a dramatic improvement in how rapidly our new colleagues get up to speed.
We are finding that those who join us with both a university degree AND the MRBI graduate certificate require less training and can be playing roles on client projects almost immediately. Seeing MRBI on a resume certainly gets our attention.”
This program is exactly what the industry needs.
Rick Hobbs CMRP, Marketing Research Consultant
“In the past, local employers of marketing researchers were simply not able to find enough qualified people to sustain their business models. This program is exactly what the industry needs. MRBI graduates are able to step into a company and immediately start adding value.”
We are constantly looking for people with good research skills and I welcome Algonquin College’s Marketing Research and Business Intelligence Program.
Mike Colledge, President, Canadian Public Affairs, Ipsos Reid
“We’ve had an Ottawa office for close to 20 years that focuses primarily on public affairs and international research. Our size gives us a capital and technological advantage over many of our competitors, but it is still the talent and skills of our researchers that we take the most pride in.
We are constantly looking for people with good research skills and I welcome Algonquin College’s Marketing Research and Business Intelligence Program.”
The cultivation of new talent and energy is among the most important initiatives to undertake to ensure the continued health and growth of our industry.
Barry Watson, CMRP, President, Environics Research Group
“The cultivation of new talent and energy is among the most important initiatives to undertake to ensure the continued health and growth of our industry. Marketing and opinion research and business intelligence need educated, creative thinkers to develop smart solutions to both data gathering and marketing challenges. The need for talent is becoming increasingly acute.”
Market research and data analysis skills in short supply
“… Only a handful of other Canadian colleges, including Georgian College based in Barrie, Ont., and Algonquin College based in Ottawa, offer graduate programs that concentrate on market research methods and data analysis – skills that, industry leaders say, are in short supply….”
Galt, Virginia. Market Research and Data Analysis Skills in Short Supply. (Electronic version)The Globe and Mail (2012, November 09)
Retrieved from http://www.theglobeandmail.com/news/national/education.