Our industry partners, the City of Ottawa’s Recreation, Culture and Facility Services (RCFS) engaged our team through the City Studio initiative to address key challenges in their Youth Strategy. RCFS identified several priority areas requiring attention: improving youth access to spaces, developing effective communication channels for youth engagement, investigating reasons behind low participation rates in municipal programs, and creating youth programs that deliver meaningful long-term benefits.
When examining youth programs offered by the City of Ottawa, we observed a significant focus on sports (20.5%) and aquatic (69%) programs, with very little dedicated to art and general interest programs (5%) (City of Ottawa, 2024a). Arts programs – encompassing visual arts like drawing, painting, and pottery, as well as performing arts such as dance and music – along with general interest activities like cooking, crocheting, writing, and board games, are significantly underrepresented (City of Ottawa, 2024a). This imbalance presents a critical challenge: how can RCFS provide truly inclusive programming for youth who don’t gravitate toward sports-based activities?
Our study used a mixed-methods approach to understand youth participation in arts and general interest programs at Ottawa’s recreational centres. We engaged the community through the following methods:
An online survey with 58 Ottawa youth aged 16-18
In-depth interviews with 5 youth participants
Interviews with 14 subject matter experts including recreation coordinators, educators, and community leaders to understand programming challenges and opportunities.
We propose a community engagement plan that places youth at the center of RCFS’ youth strategy. This approach begins with RCFS actively engaging youth councils and collaborating with City of Ottawa departments that serve youth. These collaborations will be facilitated using design workshops to capture diverse voices in the community to share ideas. By integrating youth directly into the decision-making and planning process of recreational programs, RCFS will empower young people, strengthen community partnerships, and develop pilot programs that align with youth interests and local needs.
References
City of Ottawa. (2024a). Register Ottawa | Browse and register for courses and camps. Activecommunities.com. https://anc.ca.apm.activecommunities.com/ottawa/home?locale=en-US