Social Media for the Entrepreneur

Course: MKT0013

This course is part of the following part-time on campus and/or online program(s):

Increasingly, Canadians are choosing entrepreneurship over more traditional business employment. Critical to any start-up or entrepreneurial venture is the ability to leverage the power of social media as a marketing and customer relations channel. Students learn how to research, select, create, use and monitor social media channels for business success. Students have the opportunity to apply their newly acquired social media competencies.

All sections for this course are in progress.